Case Study

Social Media Marketing

of IT Industry

Important factors

Briefing

Industry

IT Industry

Target

Small and medium scale Businesses 

Geo: USA, UK, UAE

Business Model

B2B

Business size

Medium Scale

Goals

  • Increase Client base.
  • Direct Tie ups for better profits.

Discovered Requirement

  1. Sales focused Marketing Funnels.
  2. Alignment of website and Revamp
  3. Content strategy
  4. SEO.
  5. Sales Social media marketing.
  6. Sales focused Email Campaign.

Organic Growth via Digital Marketing

OUR APPROACH

Discovery Phase

Business Understanding
Market Research
Competitor Research
Requirements and Action points
Website Research.

Design Phase

Branding
Marketing Funnels.
Marketing Calendars
Website tweaks.
Content Strategy

Work Phase

Website Development and required Tweaks
Information Placement
SEO Content production
Technical SEO
Social Media Creation and Posting
Marketing and sales kit revamp

Marketing Phase

Customer journey optimisation
SEO content publication and optimisation.
Social media organic marketing.
Email campaigns

Results

So, Let's Grow